
Service industries are progressively becoming an important source of income for countries worldwide. The exponential growth of the services sector has also been instrumental to stimulate employment opportunities. According to a recent report, Malaysia’s service sector accounted for more than 50 percent of the GDP in 2016 and 54 percent of its workforce is contributed by the service industry (The World Factbook, 2017).
This course examines the important and growing role of service marketing in both consumer and organizational target markets. Specifically, the course aims to acquaint students with the unique challenges inherent in marketing of services; and the theoretical concepts, tools, and strategies needed to address them. By discussing current issues in services marketing and customer service strategies, this course offers a better understanding of effective customer relationship management; key service delivery elements; and service recovery strategies that lead to the successful implementation of customer focus in service-based businesses.
This course is one of the fundamental courses for an electrical and electronics engineering student. It begins with the definition and terminology of the differential equations. Various approaches such as Direct Integration, Separable Variable, Linear Integrating Factor, Nonlinear Integrating Factor and Substitution methods are introduced to solve the linear and nonlinear first order ordinary differential equations. The students learn about modeling the systems of differential equations using fundamental knowledge of science and physics. Then with the various approaches, the students are able to formulate and solve the engineering problems with initial value conditions. Next, homogeneous and non-homogeneous higher order ordinary differential equations are solved using approaches such as Complementary Functions and Particular Integral, Superposition, Reduction Order, Variation of Parameters, D-operator, Euler-Cauchy, Laplace Transform. Linear Equations and Inverse Matrices as well as Eigenvalues and Eigenvectors are studied. Homogenous and non-homogeneous first order linear systems can be solved using Undetermined Coefficients and Variation of Parameters approaches. MATLAB M-file programming and SIMULINK block diagram will be studied as a tool to demonstrate the differential equations can be solved with the various approaches mentioned above.
This elective course is designed for students majoring in electrical and electronic engineering with a focus on micro/nanoelectronics. The course aims to provide an overview of the semiconductor industry and the production of integrated circuits (ICs) for various electronic circuit applications, particularly very large scale IC (VLSI) technology. Students will learn about the fabrication of transistor devices in designated clean rooms, as well as the evolution of microprocessor systems towards ultra-scaled IC (ULSI) technology, which comprises up to 7.5 million transistors on a single chip.
The course will also cover essential knowledge of layout design rules for complementary metal-oxide-semiconductor (CMOS) inverters, a fundamental component of circuit manufacturing. The stick diagram method will be used to explore this topic. Additionally, students will learn about the modeling of MOSFET devices based on their physical characteristics, using MatLab software to create insightful models.
The course will also delve into the properties of semiconductor materials and their chemical reactions in device manufacturing. Topics covered will include crystal structure, crystal growth, epitaxial techniques, chemical vapor deposition (CVD), oxidation, diffusion, ion implantation, photolithography, and fabrication processes for MOS, BJT, and other types of transistors.
This course covers the main element of Musculoskeletal,Haematology and Intergumentery system. It includes the aspect of pathophysiology, diagnostic, pharmacology,nursing management, collaborative care and health education. This course will also integrate the element of oncology and communicable disease related to the systems. Student will be exposed to the procedures related to these systems. Besides knowledge and practical skill, student will be expected to integrate the soft skill component namely communication, team skill, critical thinking and problem solving.
1.0 COURSE DESCRIPTION:
This course is to study the clinical disorder caused by abnormal changes in structure, function and bone biochemistry, muscle, joints and skin. Clinical disorders that will be discussed are including rheumatoid arthritis, gout, psoriasis, osteoarthritis, osteomyelitis, and tumours, etc. These discussions will cover organ / tissue that involved aetiology, pathogenesis, diagnosis, laboratory investigation, and treatment. The prevention of clinical disorder will also be discussed.
2.0 COURSE OBJECTIVES:
The program is expected to ensure the students be able to:
- understand and appreciate the clinical disorders resulting from abnormal changes in the structure, function, and biochemistry of the muscles, skin, bones and joints.
- understand the importance of clinical disorders such as rheumatoid arthritis, gout, psoriasis , osteoarthritis, tumours, etc.
- study and understand the organs and tissues involved as well as the relevant pathogenesis, laboratory investigations, and treatment.
- study and understand the prevention of clinical disorders.
3.0 LEARNING OUTCOMES:
At the end of the course students will be able to:
- understand the etiology, pathogenesis, clinical features, morphology, diagnosis and guideline of management.
- contribute to medical expertise in different settings, both rural and urban to meet the needs of community.
- contribute to research, scientific writing and publishing and development of ideas and technology that will be adopted globally.
4.0 ASSESSMENT:
4.1: Formative assessment (continuous assessment):
carried out throughout the course = through monthly tests=20%;
- Seminar = 5%;
- Attitude & behavior = 5%;
- SM =10%.
Total Mark weightage = 40%.
4.2: Summative assessment:
By examination at the end of 1st and 2nd semesters.
For summative assessment, assess student’s Knowledge: through –
MCQ; MEQ; long Essay on Problem based questions & viva voce.
Assess student’s Skill: through - OSPE & OSCE
Marks Weightage = 60%
Final Exam Passed Marks = 65%
5.0 REFERENCES:
1. Kumar V, Abbas A.K, Aster J.C, 2015. Robbins and Cotran Pathologic Basis of Disease. 9th Edition. Elsevier Saunders.
2. Kumar V, Abbas A.K, Aster J.C, 2017. Robbins Basic Pathology. 10th Edition. Elsevier Saunders.
3. Colledge N R, Walker B R, Ralston S H, 2018. Davidson’s Principles and Practice of Medicine. 23rd Edition. Churchill Livingstone, Elsevier Saunders.
4. Rang, H.P., Ritter, J.M., et al. (2019). Rang & Dale’s Pharmacology, 9th Edition, Elsevier Churchill Livingstone, London.
5. Macleod's Clinical Examination 14th edition 2019 Elsevier Saunders.
All the best!
INTRODUCTION TO CLINICAL MEDICINE, THERAPEUTICS AND RADIOLOGY (ICMP) MM30104
The 4 weeks posting is designed to refresh basic clinical skills, procedures learned in year one and year two, understanding basic principles of therapeutics, introduce students to the hospital based clinical clerkship behaviour, procedures and provide opportunities to practice clinical clerkship in various organ-system.
COURSE DESCRIPTION
This posting will cover a period of 4 weeks. During the course, students will study the principles of therapeutics, classification of drugs and their important uses. They will revise the technique of filling up patient clerkship proforma and physical examination which they learnt in the clinical skill lab in previous year. The diagnostic imaging technique will be studied during the posting. During this four-weeks, students will practice the clinical work in simulated ward and laboratories. Students will be divided in small groups and allocated to various wards to do ward work and bed side teaching.
TEACHING METHODS
▪ Lectures, Case presentations, and Clinical Skills Laboratory: Physical.
▪ Bedside Teaching, Case Based Discussion, procedure demonstrations: Physical.
OGSP MM50310 is a module prepared for UMS final year undergraduates medical students to provide them with adequate clinical exposure, understand more basic physiology in obstetrics and gynaecology disorder as well as improve their communication skill towards patients and and medical communities. In this nine week rotation, they will be guided through lectures that emphasizes diseases and its management, bed side teaching in the hospital, ward rounds and ward work in the hospital such as observing or assisting in normal delivery, observing and assisting in delivery of placenta and repair of perineum. They also will be exposed to common ward procedures such as blood taking, CTG application and interpretation, induction of labour ,management of normal and abnormal labour and basic observation in postnatal ward. In the clinic they will learn and observe outpatient cases and also will learn cases for hysteroscopy and colposcopy.
At the end of this posting, they will be assessed via completion of log book and viva, theory papers such as One Best Answer (OBA), Modified Essay Question (MEQ) and Long Essay Questions (LEQ). To assess their history and physical examination skills, a clinical exam with real patient will be held and an OSCE will also be provided.
By the end of this course participants should be able to :
1. Describe adequate basic science and clinical knowledge in common obstetrics and gynaecological condition.
2. perform standard clinical skills of history taking, physical examination and procedures in common obstetric and gynaecological conditions
3. Propose diagnosis and management plan for patients with common obstetrics condition
4. Communicate effectively with colleaguse, patients, relatives and hospital staff
5. Demonstrate professionalism and ethics while approaching patients and families
LEARNING OBJECTIVES AND OUTCOMES:
At the end of the rotation, students should be able to :
1. Take a thorough obstetrics and gynaecological history, perform a proper physical examination and be able to formulate diagnosis and differential diagnosis
2. Formulate management plan and keep accurate clear records
3. Able to interprete common and basic investigations results and able to suggest related management plan
4. Understand guideline and hospital protocol
5. Understand appropriate referral pathway
6. Recognize and differentiate between elective and emergency cases
7. Know the common procedures in obstetrics and gynaecology
METHODS OF ASSESSMENT
|
CONTINOUS ASSESSMENT | |||
Logbook assessment and logbook viva | Raw Marks | Marks(%) | |
Logbook assessment | 100 | 20 | |
Logbook viva | Out of 10 marks | 10 | |
Two case write -up (one obstetrics and one gynaecology | 100 X 2= 200 | 10 | |
CONTINOUS ASSESSMENT TOTAL MARKS(%) | 40% | ||
END POSTING EXAMINATION 60% |
This Paediatric Senior Posting (PSP) is an essential part of medical education that will prepare students for the world of paediatric and beyond. This posting spans 9 weeks, during which the 8th week will be dedicated to exams, while the 9th week will provide a well deserved holiday break. The purpose of this posting is to consolidate the student’s knowledge and practical skills in managing common medical issues in paediatric patients. Throughout the posting period, students will be exposed to a wide range of paediatric cases, enabling them to develop clinical acumen, diagnostic skills and treatment strategies. Apart from that, they will learn to approach each case with an ethical perspective, recognizing the unique vulnerabilities and needs of paediatric patients. This senior posting is designed to equip the student with practical experience and confidence needed to excel as a house officer after graduation. Through lectures, students learn all must-know components of the teaching topics, and they are also encouraged to self-learn some should-know and good-to-know topics. Students take turns taking the lead in preparation and presentation of assigned subjects during small group discussions (SGD) and seminars. This allows them to practise self-learning skills, the art and etiquette of delivering medical information, and brainstorming. It is hoped that it will act as a significant stepping stone on the road to becoming a capable and compassionate medical practitioner who can provide paediatric patients with the greatest standard of care, as well as serve as inspiration for them to pursue paediatrics as their future career of choice.
This Paediatric Senior Posting (PSP) is an essential part of medical education that will prepare students for the world of paediatric and beyond. This posting spans 9 weeks, during which the 8th week will be dedicated to exams, while the 9th week will provide a well deserved holiday break. The purpose of this posting is to consolidate the student’s knowledge and practical skills in managing common medical issues in paediatric patients. Throughout the posting period, students will be exposed to a wide range of paediatric cases, enabling them to develop clinical acumen, diagnostic skills and treatment strategies. Apart from that, they will learn to approach each case with an ethical perspective, recognizing the unique vulnerabilities and needs of paediatric patients. This senior posting is designed to equip the student with practical experience and confidence needed to excel as a house officer after graduation. Through lectures, students learn all must-know components of the teaching topics, and they are also encouraged to self-learn some should-know and good-to-know topics. Students take turns taking the lead in preparation and presentation of assigned subjects during small group discussions (SGD) and seminars. This allows them to practise self-learning skills, the art and etiquette of delivering medical information, and brainstorming. It is hoped that it will act as a significant stepping stone on the road to becoming a capable and compassionate medical practitioner who can provide paediatric patients with the greatest standard of care, as well as serve as inspiration for them to pursue paediatrics as their future career of choice.
Formation Evaluation: Unmasking Earth's Mysterious Layers, One Chuckle at a Time!
Think of Formation Evaluation as the Earth's own stand-up comedy show, where our planet is the star performer, and we're the audience, trying to decipher its witty geological jokes. It's like Earth's way of keeping us entertained while hiding its secrets in plain sight!
In this geological game of "Guess Who," we explore deep underground, armed with tools and sensors that can "read" the rock's minds. We're basically the Sherlock Holmes of seismic, wireline, and sedimentary structures, trying to figure out if rocks are solid, porous, or just playing hard to get.
Picture this: you're in a cosmic disco, and the rocks are the dance floor. Formation Evaluation is like bringing in a funky DJ with rad gadgets to check if those rocks have the right moves! We're talking gamma rays, resistivity, and sonic waves - the ultimate party tools for Earth's groovy layers.
And the best part? We get to decipher rock personalities, from sandy extroverts to shaly introverts, all while wearing our geological detective hats. It's a hilarious journey of laughter, science, and endless surprises, as we unveil the Earth's underground comedy club, one well log at a time. So, get ready to rock and roll with Formation Evaluation - the Earth's geological sitcom that's sure to tickle your funny bone!
Comparative literature is the study of literature from around the world, transcending the restrictions of national and linguistic boundaries. Traditionally, comparative study was based on literary movements, periods and lines of influence, as well as on genres, themes, myths, and legends. In recent years comparative literature has come to include the comparison of literature with other areas of human experience. Comparative literature offers students the opportunity to study a broad range of literary subjects from various cultures throughout the world. Courses are offered in European literature from ancient to contemporary times; in the literature of Asia, Africa, and Latin America; in folk literature, legend, fantasy, and science fiction; in literary theory; and in special topics such as travel literature, literature and existentialism, and Malaysian literature and film (especially P.Ramlee’s work). All reading is done in English translation. The comparative literature is used as preparation for the single subject (secondary school) teaching credential in English language.